Companies

Endorsement deal between Olay & Reese Witherspoon

Endorsement deal between Old Milwaukee & Will Ferrell

Endorsement deal between Shannon Sharpe and Olipop

Endorsement deal between Camilla Cabello & Olipop

Tequila seltzer brand by Shay Mitchell

Supplements brand by Floyd Mayweather

Fragrance brand launched by Bella Hadid

Endorsement deal between Orosa Beauty & the D'Amelio sisters

Endorsement deal between Owyn & Justin Fields

Endorsement deal between Josh Hart & OWYN

Endorsement deal between Pantene & Naomi Watts

Endorsement deal between Pantene & Selena Gomez

Endorsement deal between Gwyneth Paltrow & Pantene

Gin brand founded by Margot Robbie

Personal care brand founded by Dwayne Johnson

Fragrance collection launched by Paris Hilton

Fashion brand founded by Haley Pavone

Beauty line by Tracee Ross incubated by Beach House Group

Slime brand founded by Youtuber itsaxdrea and her team of 20

Endorsement deal between Pitbull & Pepsi

Cash endorsement deal between Kendall Jenner & PepsiCo

Endorsement deal between PepsiCo & Serena Williams

Endorsement deal between Pepsico & Britney Spears

Endorsement deal between Beyonce & Pepsico

Personal care brand founded by Lili Reinhart